Schupp Talks Super Bowl Ads
Every year the handsome and well-dressed man at the helm of Schupp Co. hits the media trail to open up the commentary on the advertising industry’s biggest premiere, the Super Bowl. This year, Mark Schupp worked the so-called red carpet live on KMOV Channel 4, talking about the brands that won and the brands that lost with their commercials.
Mark was immediately drawn to images of Betty White getting trucked into the mud, noting that Snickers, Doritos, Bud Light and E-Trade would make the USA Today Top 10. Of course, his ad-prowess was proven correct as America mirrored his sentiment through the USA Today Super Bowl Ad Meter.
Mark also pulled the curtain back on the Bud Light brand, commenting on their new tagline and strategy.
Additionally, Donna MacDonald VP Account Service and Jim Mayfield VP ECD at Schupp Co. made their rounds at St. Louis’s top news stations. Each talked about the super or not-so-super TV commercials that made their debuts during the 2010 Super Bowl.
But this wasn’t the end of the insight given by the advertising experts at Schupp Co. Additional radio interviews were conducted by Mark Schupp and Anthony Simmons CD.
Categories: Advertising, Culture, Television.
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